The Facebook page is the website
Facebook is fine for photos of finished jobs. It isn't where someone with no hot water searches at six in the morning, and it gives Google nothing to rank.
- Home
- Websites for tradies
Websites for trades
A tradie website that brings jobs in.
A page for every service and every suburb you work, a phone number on every screen, and a quote form that logs where the lead came from — built by someone who also runs your Google Ads and your email.
Sound familiar?
Where the jobs are going instead
Good tradies lose work online every week to average ones with better websites. It's usually one of these.
The template site with stock photos
A $49 template, a smiling model in a hard hat, and the same wording as a thousand other sites. Customers can tell, and so can Google.
"Near me" searches go to the competitor
Someone types "electrician Ringwood" and your site never mentions Ringwood. Your competitor's does, on a page of its own. That's the whole gap.
Ads landing on a slow homepage
You pay per click, and every click lands on a homepage that takes eight seconds to load and never mentions the service in the ad. They leave; you've still paid.
What's on it
What a trade website needs
Not a design trend in sight. Six things, each one there because it makes the phone ring.
A page per service
Switchboard upgrades, hot water, EV chargers — each gets its own page, and each Google ad lands on a quote page for the exact service it sold, not the homepage.
Service-area pages
A page for each suburb or region you work, written properly rather than find-and-replaced, so "plumber near me" has somewhere to land.
Click-to-call in the header
Your number sits on every screen and tapping it dials. Every call from the site is counted, so you know what the website is actually earning.
Real job photos and licence number
Your van, your work, your crew — and your licence number where customers can see it. Trust is the first thing a stranger checks.
Reviews on show
Your Google reviews on the site, with a link to leave another. Pairs with local search and reviews, where the review routine lives.
Business Profile linked and tracked
Your Google Business Profile points at the right pages, and its calls and direction taps are counted alongside the website's.
Built for a trade already
A quote page for every ad.
Every lead logged.
We rebuilt the site for an electrical contractor in Melbourne's south-east. It carries a quote page per ad group, so each Google ad lands on the service it sold rather than a homepage, and every enquiry is logged with the campaign that brought it in. The same person runs the ads and the email, so a landing page that needs changing changes that day.
- A quote page per ad groupEach ad lands on the service it promised, with the form at the top of the page.
- Phone on every screenClick-to-call in the header, counted like every other enquiry.
- Every lead loggedForm, call or email — recorded with the campaign and search that brought it in.
- Changed the same dayAds, site and hosting run by one person, so an edit never waits on a ticket.
Trades we build for
Electrical, plumbing, building and more
The structure is the same; the services, the photos and the words are yours.
Electrical, solar and data
- Electricians
- Solar installers
- Data and security installers
Pages for switchboards, EV chargers, solar and alarms, the licence number on show, and a quote form on each.
Plumbing and HVAC
- Plumbers
- Heating and cooling
Emergency pages built for a phone at six in the morning, click-to-call first, and a suburb page for every area you cover.
Builders and landscapers
- Builders
- Landscapers
Project galleries that load fast, a page per type of job, and a quote form that captures the detail you need before you drive out.
How it works
One call, two weeks, then live
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01
One call
Thirty minutes, usually from the ute. You talk about the jobs you want more of and where. We send back a page list, a fixed price and a date.
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02
We build it
Copy, pages, service areas, forms, tracking — about two weeks. You get a preview link and send photos from your phone whenever you have a minute.
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03
Live, then looked after
Domain pointed, Business Profile linked, landing pages ready for ads. Then website care takes over — hosting, backups and small changes — and the rest of what we do is there when you want it.
What it costs
One fixed price, no surprises
Prices are what you pay — Tidewire isn't GST-registered, so no GST is added. Care is month to month with the 90-day guarantee: if you're not happy in the first 90 days, every monthly fee you've paid comes back — set-up fees and advertising spend excepted.
Tradie website build
From $2,500
Most trade sites land between $2,500 and $3,500, depending on how many services and suburbs get a page. Fixed price, quoted before we start.
- Service and suburb pages
- A quote page for each ad group
- Click-to-call and call counting
- Domain and code in your name
Website care
$75 a month per site
Hosting on AWS, SSL, backups, updates, monitoring, DNS and about half an hour of small changes a month — a new suburb, a price, a photo.
- Small changes live the same day
- Bigger changes quoted first
- 90-day money-back guarantee
- No lock-in
FAQ
Fair questions
I'm flat out — how much of my time does it take?
About an hour and a half across the whole build: a 30-minute call at the start, a few photos from your phone, and a read-through at the end. Everything else is on us, and we'll chase you rather than the other way round.
Can it work with my job software?
Yes. The quote form sends every enquiry to whatever address your office or your job software picks up from, so a web lead shows up where the rest do. We already keep simPRO, Tradify, ServiceM8 and AroFlo running for trade clients, so the website and the office end match.
Do I need Google Ads too?
Not to start. A good site with a Business Profile behind it brings in work on its own. Ads make sense when you want more of a particular job type, fast — and because every ad needs a page to land on, the site is built so those pages already exist.
What about my existing domain?
It moves into a registrar account in your name — not ours — and email is moved first so nothing bounces. If the old site used it, we redirect the old addresses so nothing on your van, your invoices or your Business Profile breaks.
Can I see examples?
Yes — ask on the call and we'll walk you through a recent build, including the quote pages the ads land on and what each page was built to do.
How long does it take?
About two weeks from the brief call to launch — that's what each of the three builds we've done this year took. Waiting on photos or moving a domain can add a few days; we give you a date up front and tell you if it moves.
Want more of the jobs you actually want?
Tell us your trade and the suburbs you work. We'll tell you what a site should cost and what it needs to carry — free, 15 minutes, no obligation.
Book a free 15-minute chator call 0439 649 099 · email hello@tidewire.com.au